General Manager

Job Overview

The General Manager has the overall responsibility to ensure the assigned gym location is running in an efficient manner.  They will be expected to provide exceptional customer service, handle member issues, sales and membership solicitation, manage the facility operations while ensuring the club is achieving projected sales goals as well as other established goals.

Job Requirements

Management Duties

  • Manage, monitor, and evaluate the performance of all managers assigned to this gym
  • Monitor the hiring, training and scheduling for sales staff
  • Be able to train and mentor subordinates who can then be considered for promotions to management level positions
  • Utilize Medallia as a measurement tool ( Net Promoter Score software)
  • Ensure all staff are adhering to the staff Uniform Policy including uniform and name tags while on duty
  • In conjunction with Human Resources, manage disciplinary actions involving all gym level employees
  • Submit all new hire, counseling and termination information to Human Resources
  • Successfully complete ongoing management training courses

 

Operational Duties

  • Ensure the facility is clean and operationally sound
  • Provide and maintain the highest level of customer service in a high volume retail/service environment through personal actions and development of the staff
  • Provide effective decision making regarding customer service issues

 

 

Revenue Management

  • Maintain the company protocol for sales tours and price presentations
  • Establish and maintain an active referral system with the sales team
  • Review and manage retail department’s sales and displays
  • Help generate leads through outreach and promotion sources
  • Attend daily production meetings with sales team
  • Audit sales team on a monthly basis
  • Review fitness training sales, revenues and activity
  • Keep current knowledge of competitors
  • Lead by example by meeting personal sales quotas

 

 

Qualifications

  • Strong sales focus and ability to drive revenues
  • Strong customer service orientation with proven results
  • Post-Secondary Education is preferred
  • Minimum of 2 years in the fitness industry or related management experience
  • Strong organizational and management skills
  • Excellent communication skills
  • Availability during gym hours of operation

 

Compensation

  • Salary and Incentive Pay

 

Hours

  • The General Manager is expected to work the primary business hours of the gym.  They may also need to work additional hours to direct club operations.

 

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 PERSONAL TRAINER


The duties/responsibilities for the Personal Trainer position are, but are not limited to the following.

General Position Description

The Personal Trainer is responsible for building their clientele by providing customized fitness programs to the member which include education and guidance on proper nutrition, cardiovascular exercise, resistance training and other programs to help the member achieve their fitness goals. The five levels (I, II, III, IV and V) of a personal trainer relate to sales, years of experience, certifications acquired, variety of training techniques in which qualified, performance etc…
Duties

  • Conducts service appointments with members which includes body fat analysis, nutritional counseling, proper use of fitness equipment, proper form of exercises, etc.
  • Consults with members to determine and define needs and problem areas.
  • Conducts study or survey on members’ needs or problems to formulate appropriate solution to achieve desired fitness goals.
  • Advises members on methods of solving needs or problems and recommends specific solutions.
  • Determines members’ current physical status based on personal health and physical history.
  • Develops an individual exercise program consistent with the members’ personal fitness and exercise goals.
  • Educate and assist members on exercise equipment, physical fitness and realistic physical expectations.
  • Continually monitors and assists members to ensure proper form is used when performing exercises.
  • Continually monitors facility, including locker rooms for cleanliness and tidiness.
  • Achieves monthly revenue goal established by the Personal Training Director.
  • Works closely with sales team on involving new members in personal training.

Required Qualifications/Skills

  • Excellent communication and customer service skills.
  • Experience in designing and implementing fitness programs.
  • Experience/ability to sell training packages to members
  • Excellent communication and customer service skills.
  • CPT or Equivalent
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Membership Consultant


The following provides a detailed description for the position of Membership Consultant. Actual duties performed may vary slightly.

General Position Description

The Membership Consultant is responsible for promoting and selling memberships to potential new members and selling renewals/upgrades to current gym.

Duties

  • Generates sales leads through Company–sponsored (walk-ins and TI’s) and employee sponsored (outreach and promotions)
  • Maintains accurate records of all Company-sponsored and employee-sponsored leads.
  • Follows up on all prospects by using established sales systems
  • Conduct gym tours using established sales systems
  • Conduct telephone inquiries using established sales systems
  • Establish and maintain a minimum of 10 lead boxes/bowls in the community on a monthly basis
  • Must establish and maintain a minimum required referral program as defined by Company standards
  • Maintain FC planner using established sales systems
  • Must be current on Company pricing and promotion schedule
  • Maintains information on club history, background, philosophy, facilities, staff and policies.
  • Has a thorough knowledge of, adheres to and enforces Company policies and procedures as they pertain to gym operations.
  • Assumes responsibility for developing selling skills. Prepares for, attends and actively participates in sales meetings.
  • Establish and maintain a minimum of 10 lead boxes/bowls in the community on a monthly basis
  • Maintains a positive relationship with the rest of the staff. Supports other staff in achieving their goals.
  • Participates in all scheduled meetings as directed by the General Manager
  • Successfully completed the FC Training courses

Required Qualifications/Skills

  • Excellent sales, communication and customer service skills
  • Must be able to successfully pass all testing requirements including gym tours, telephone inquiry, counselor planner audit, guest card audit, lead box/bowl program, referral program and corporate outreach program.
  • Thorough understanding of Evolution Fitness’ membership sales systems
  • Demonstrate understanding of the Daily Sales Stat report and its contents
  • Basic computer skills
  • Achieve acceptable level of units per month
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CUSTOMER SERVICE REPRESENTATIVE (CSR)



The following provides a detailed description for the position of Customer Service Representative.  Actual duties performed may vary slightly.

General Position Description 

The Customer Service Representative greets, assists, and directs members, guests, staff and callers as they enter or call the gym. Also performs a variety of administrative and operational duties as necessary.

Duties

  • Greets and checks-in all members as they enter the gym.
  • Answers the phone using the correct greeting and assists callers as needed.
  • Processes all transactions at the Point of Sale register
  • Assists members with all inquiries
  • Maintains a clean and orderly front desk/lobby area
  • Ensures that front desk systems are followed such as proper Member Check-In, Telephone Inquiry, Guest Registration, Cash Handling, Replacement of Member ID Card, Delinquent Account Procedures, Account Change requests
  • Projects a polished, professional image at all times
  • Provides a superior level of customer service to members and guests
  • Performs a variety of duties including filing paperwork, folding towels, doing walk-through’s of the facility or any other duties as assigned

Required Qualifications/Skills

  • Good communication skills
  • Good customer service skills
  • Be able to function effectively in a fast-paced environment
  • Operate phone and standard office equipment effectively
  • Basic recordkeeping skills
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